Disney has shared the full details of how its Disney Consumer Products (DCP) division will be reorganized — and who will be leading each piece of it going forward. The announcement came from Disney Experiences Chairman Thomas Mazloum and Disney Entertainment – Studios Chairman Alan Bergman.
\n\nEffective October 4, 2026, DCP's global licensing and publishing businesses will move into the Disney Entertainment – Studios segment, placing them in closer alignment with Disney's creative content groups. Meanwhile, Disney Parks Merchandise, Disney Store, and DisneyStore.com will remain part of Disney Experiences.
\n\nCathleen Taff Expands Her Role Under Disney Entertainment – Studios
\n\nAs part of this transition, Cathleen Taff has been named President, Disney Entertainment – Studios and Consumer Products, reporting to Alan Bergman. Alongside overseeing the incoming DCP licensing and publishing businesses, she will continue leading Production Services, Franchise Management, and Theatrical Distribution for The Walt Disney Studios — which encompasses Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios, and Searchlight Pictures. She will also continue to lead Disney Theatrical Group and Disney Music Group.
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